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Image with text overlay

Show text over a featured image for greater impact.


The “image with text overlay” section offers the opportunity to utilise the powerful strategy of image and text working together.

A strong image alone can be enough to strike a chord with customers, but by adding another layer to this in the form of text, you have an even higher capacity to influence behaviour.

Leverage the strength of text and image used in conjunction and you have a winning formula.

How do I add the image with text overlay section?

To add the “image with text overlay” section, head to your theme’s sections area:

  1. Admin
  2. Online Store > Themes > Customise
  3. Sections
  4. Choose "Add section"
  5. Select "Image with text overlay"

You will then be presented with the following options:



When you first add the section, you will see something similar to this, with an empty image area and default text:

To add an image, choose “select image” and the section will update, similar to the below:


We recommend using an image which is 1800 x 1200 pixels.


For further information relating to images and aspect ratio, please take a look at our great help document here:

Enable parallax effect

Parallax, also known as slip-scroll, gives the effect that your image is “underneath” your main website’s content, animated to look as though it is sliding along, whilst hiding under a top layer. As you scroll up and down the page, more of this image is ‘revealed’, depending on the direction you scroll in. This provides an extra sprinkling of dynamism and magic to your page, but is not necessarily to everyone’s taste, so we have provided the option to toggle it on and off.

An example of parallax:

Where to switch this on and off:


Adjust your section’s heading by editing the 'heading' text entry field.

This is plain text, so does not include bold or italic.


This is not a required field, so if you prefer not to have a heading, just leave the box blank.


Add your main block of text here. You can use links, italic and bold to enhance your message.

An example of some placeholder text:

Image alignment

Choose which part of your image is used as the anchor point for the section. This helps you show the most prominent part of your image, within the constraints of the ‘window’.

As an extreme example, take a look at the below and you can see how using certain areas of an image can really affect the presentation and message you are trying to deliver (the same image was used for all examples):




Section height

Choose how high the section is for your image. You have the options of extra small, small, medium, large and extra large.

An example of extra small:

An example of extra large:

Section width

Fixed -

An invisible 'grid' is used to determine your storefront’s proportions via code. This option maps the image to this grid and maintains a small amount of margin / whitespace between the image and the browser edges.


Full width -

This will always take your image to the very edges of your browser window.


Button label

This will appear as button text, once you have also added a link to the button (shown in the step below - “button link”).

Button link

Add a link by clicking in the entry field. Choose a link from the list which pops up, or add your own manually:

Here’s how your button label and button link will look, alongside the rest of the completed section components:

You are now an “image with text overlay” ninja so go and show off your skills to the world! :-)